In the UK, it was announced on 30 August 2006 that possession of depictions of rape would become a criminal offence [1], including those involving consenting adults, and images which are faked.
http://en.wikipedia.org/wiki/Rape_pornography

The helps and tutoriels in orientation islands are well made and clear, so here is not the problem.

So, some hypothesis:

-people don’t realize what virtual worlds are, and what they can do in. There is even, in my country, a despising of virtual worlds! (Solution: displaying soome texts “what you can do in SL” or examples of sims and activities)

-Some people expect that SL is like WoW, and feel disapointed. We can think they have nothing to do in SL, or we can indicate them roleplay sims where they would be satisfied

-people are disgusted at once by the kind of low grade chat we often see in orientation islands (solution: setting a much more personnal experience in these islands, so that they can do their own choice and have their own feeling. Helping people to look at heir maps and search, to look fo themes of interest for them).

-many people are disoriented by the abstruse language used in numerous computer applications, or are supposed to guess what the menus mean, so they probably even don’t look at them.

-One of the first concern of new members is to look for money. It should be made clear at once that there is no simple way to do this. Unless we start a serious business and work, all other means are just rip-off (camping, money games, escorts, etc). A good idea would be to allow for some true money-earning jobs in SL, so that people who don’t have money in RL can involve in.

-Having more control on relevance of search results. For instance, if one search “reggae” he will found plenty of malls, shops, nightclubs, but hardly the groups really involved into such an activity. Especially the use of non alphabetic characters in order to appear in first in search should be forbidden.

-allowing more freedom in names. I don’t know what family names are for, but they can be a real problem when we have to choose on the very limited list. Many people would even not enter SL for this.

-grading sims and places, in order to have a clear guess on what they do. Many sims are just personnal places, access restricted, of just commercial. Sims could be noted depending on several criteria: -private dwelling -commercial -social -game -business -creation -science -mature etc.

Especially for your interest in the store that is evidently selling stolen things–Skins I think it is. This is kind of dishonest and unethical behavor and is killing the incentives of genuine creators.

What most people here need to hear is that LL is listening and actually cares.

Actually running a business here is a lot different than
what LL perceives it to be I think. The concerns espressed here are VALID.

Anyway your responce is a good start! Thanks for listening!

No question that users grew, although despite seeing users and hours more than double the net effect on spending was not the same. In fact, if you could strip out the 1L transactions my guess is that per person spending actually looks lower in 2007 vs 2006 December month. Take a look at my notes on our blog http://rezzable.com/blog/2008/uncategorized/2006-vs-2007-second-life-data/

While we continue to think SL is a great platform, we continue to be baffled at LL marketing. Where did all the more than 8 million new registrations in 2007 go? That is a lot of work to only generate about 300,000 more active users. Why is this conversion rate so weak? Can’t blame VAT, sim-crossings etc, when people didn’t even get off orientation islands.

SL is also more empty in 2007 than 2006 since new island increased faster than Active user growth. Given that there are close to 12,000 islands now–why does LL still run mainland? It is not for the money at this point and seems like a conflict of interests.

If LL would really like to be transparent and give us SL health info, it would be great to see — 1) how many people registered but never got off Orientation islands 2) how many islands are being abandonned. 3) compare data from random sampling of avatars active in 2006 to 2007 to give a sort of like stores comparison.